Study @ CQUniversity 2010
          Postgraduate Programs
 


 
  Quick Links  
 

CF69 - Master of Management (Marketing)

External and Online studies

This program is available to international students studying by distance education in their home country.

 View...

    Program aim
    Structure
    Check details

  Course details  
 
  Subjects  
 


Program aim
This program caters for students seeking specialist marketing education and training which will permit them to operate as marketing specialists in the international and domestic business sphere. The program combines a comprehensive range of marketing management courses with general management courses.


Program structure

1 compulsory course

MGMT20124 People, Work & Organisations

Plus 3 marketing courses
MRKT20019 Marketing Management
MRKT20021 Consumer and Organisational Buyer Behaviour
MRKT20024 Integrated Marketing Communications

Plus 4 courses from:
MGMT20112 Strategy Development and Initiatives
MRKT20018 Global Marketing
MRKT20025 Market Research
MRKT20026 Service Product Marketing
MRKT20027 Internet and Electronic Marketing


It is recommended that students undertake the course MGMT20112 Strategy Development & Initiatives as late as possible in their program of study.

Plus 1 elective From the postgraduate courses offered by the Faculty of Business and Informatics or another postgraduate course with approval from the Dean.


Check the details

Entry

  • a bachelor degree in any discipline from a university or college at a grade point average acceptable to the Dean; or equivalent; or
  • a CQU Graduate Diploma of Management, or equivalent.
 

External Study - Distance education at CQU
Approximately 40 percent of CQUniversity (CQU) students study by distance education.

CQU has many years' experience using online technologies to support and enhance the learning experiences of distance education students.

Distance education is an ideal choice for people who do not live near a campus to complete a course; or for people who wish to combine study with their job, as you may choose when and where you study.

Teaching and learning
External courses are the same as on-campus courses – the only difference is that rather than attend lectures, tutorials and practical classes in person, you study using a variety of other methods.

E-course
E-course is CQU's online teaching and learning environment. It delivers web-based course material and assessment tasks and facilitates communication and collaboration between staff and students.

E-course is being implemented as the university-wide learning management system.

CQU's online environment gives you flexible and convenient access to learning resources and will enrich your learning experiences.

Distance Education Support - CQU Student Association
The Distance Education section of the CQU Student Association website is devoted to information tailor-fitted to the needs of external students.

In particular it contains a wealth of information on the distance education support services offered, including; DE Academic Support Services, DE Advocacy & Support Services and DE Student Services.

Great reasons to study at CQU

  • The 2010 edition of The Good Universities Guide awarded CQU two '5-star ratings' including 5 stars for Access as well as Graduate Starting Salaries, with 4 stars for Positive Graduate Outcomes. The Good Universities Guide also reported solid results for Teaching Quality and Entry Flexibility.
  • The 2009 edition of The Good Universities Guide awarded CQU five '5-star ratings'
  • The 2008 edition of The Good Universities Guide awarded CQU seven '5-star ratings' including 5 stars for Graduate Starting Salary, Positive Graduate Outcomes, Cultural Diversity, International Enrolments, Access by Equity Groups, Proportion given credit for TAFE studies and Non-Government Earnings
  • The 2007 edition of The Good Universities Guide awarded CQU five '5-star ratings' including 5 stars for Positive Graduate Outcomes, International Enrolments, Cultural Diversity, Proportion of Credit given for TAFE studies and Non-Government Earnings
  • The 2006 edition of The Good Universities Guide awarded CQU six '5-star ratings' including 5 stars for Positive Graduate Outcomes, International Enrolments, Cultural Diversity and the Proportion of Credit Given for TAFE studies
  • The 2004 edition of The Good Universities Guide awarded CQU six '5-star ratings' including 5 stars for graduate satisfaction, cultural diversity, international enrolments, non-government earnings, entry flexibility and graduate starting salary
  • CQU had one of the highest employment rates in Australia for graduates, 81.6% of CQU bachelor degree graduates secured full-time employment within six months of completing their degrees according to the Graduate Careers Council of Australia 'GradStats' data.
  • Graduate Council of Australia ranked CQU in Australia's top 10 Universities based on success of our graduates gaining well-paid, full-time employment.
  • CQU was recognised as a national centre for excellence winning the IDP Education Australia Exporter of the Year Award, a national award for international education. Over 40% of CQU's students are international students.
    The University reached the national finals of the Australian Export Awards by winning its category of the Premier of Queensland's Export Awards.
  • CQU uses innovative, and appropriate models of product delivery that are tailored to site and cultural needs.
  • A pioneer of distance education in Australia, CQU is very experienced in the provision of quality distance education to over 7 000 distance education students around the world.
 
     

CQU CRICOS Provider Codes: QLD - 00219C; NSW - 01315F; VIC - 01624D
Handbook Disclaimer
Copyright